Valerie Rochon, President and Ben VanCamp, Vice President Membership and Development, Greater Portsmouth Chamber of Commerce, have just announced new initiatives to move the Chamber forward for the next 100 years. As the Chamber celebrated its 100th Anniversary at its annual street.life! event under the tents at Strawbery Banke Museum on Thursday evening, June 29, Rochon unveiled the new name, logo and initiatives for the Chamber.
“I am proud to announce the new name of the Chamber: The Chamber Collaborative of Greater Portsmouth!” shared Rochon. “This new name and branding for the Chamber is fresh, contemporary, dynamic and at the same time it is sustainable as we move forward for the next 100 years!” According to Rochon, “Collaboration is key. It is everything. We are excited and committed to helping energize and lead collaborative efforts within the Greater Portsmouth community. And we have the tools – You! Our goal is to bring you and your peers to the table, along with our incredible team and committees / present and new, board members, city government, residents and businesses. The greater Portsmouth area is an extraordinary destination for business and commerce and we are excited to help lead the collaborative efforts as we look to what we can all accomplish together in the next 100 years!”
The Chamber Collaborative of Greater Portsmouth
The Chamber Collaborative of Greater Portsmouth is the new name of the Chamber effective immediately. Rochon explained that after nine months of research, focus groups, community meetings, strategic planning committee meetings, a Board and Staff retreat, surveys, data analysis and feedback, it is clear that COLLABORATION is the key framework for the Chamber moving forward. “It became clear rather quickly that Collaboration and Leadership are at the core of all that we need to do as we assess the achievements of the Chamber to date and look to remain relevant, grow and become even more effective for the next 100 years” according to Rochon. “We found that our core is on target – that serving the Greater Portsmouth businesses and community as a whole – is respected and valued by our membership, city government and the community at large. What we learned is that we need to lead collaborative efforts that are more targeted to providing solutions to the specific needs of our businesses, from large to small. We will deliver those services by using all the communication channels that reach people where and when it benefits them most. ” says Rochon.
About the Name
The Chamber analyzed the data and feedback, and found that the word “Chamber” has a strong reputation within the community, but that the term “Chamber of Commerce” is seen as a dated term for the young leaders in the community. The top priority they heard was that “collaboration” needed to be energized and prioritized; the Chamber needs to be leading a collaborative effort within the community. Rochon said, “We heard from the community that collaboration is a concept that all ages and generations can identify and embrace. We need the Chamber to be relevant to the millennials and young leaders in our community, and respect the vision and experience of our established leaders. Collaboration is such an important part of creating results – it makes sense to shout it out as an integral component of who we are moving forward.”
To nurture a vibrant, diverse and collaborative business network that contributes positively to our community’s success.
To lead the greater Portsmouth business community as a convener of people, businesses, and organizations, through communication, education, support, advocacy, and cooperative opportunities. The Chamber Collaborative of Greater Portsmouth is building the new initiative based on six foundational pillars: Education Connecting Community Building Collaboration Marketing Advocacy
VanCamp, who as Rochon describes it “has done the heavy lifting in this initiative” is excited to create new programming for membership and the community, to support the new vision and its six foundational pillars. “We need to create new programming and offer more membership services that target specific industries. We want to help businesses and individuals grow within their industry niche and within the community” explains VanCamp. “Our goal is to target certain industries that are here in the region and with whom we need to better connect. We are inviting them to the table with us, will introduce them to one another, and will identify what they need and how we can help them grow as individuals and as thriving businesses. We already have learned so much from this process of self-evaluation at the Chamber. Now we need to put the knowledge to good use within the community.” VanCamp says the Chamber team is planning to create targeted networking events, leadership seminars, mentoring programs and more. Rochon adds “We are experiencing a renewed interest and energy, and the new Chamber Collaborative of Greater Portsmouth is ready to lead the collaborative spirit of the business community.”
For more information, please visit PortsmouthCollaborative.org