• Title

  • The KEY Collective Welcomes Adam Berezin as newest Board member

    EXETER—The KEY Collective is excited to announce the election of Adam Berezin to its board of directors. Berezin, current CEO and co-founder of GuidePoint Media, takes on this new role with a wealth of experience in technology, digital marketing and online publishing.

    Berezin co-founded GuidePoint Media in 2008, which owns and operates MSDynamicsWorld.com (MSDW), the world's largest independent digital content resource for the users and software vendors in the Microsoft Business Applications ecosystem. 

    Kristyn LaFleur, KEY’s founder and executive director, expressed the organization’s enthusiasm: “We are thrilled to have Adam join The KEY Collective board. Adam’s extensive experience in digital marketing strategies, sales, and IT will be a tremendous asset to the organization as we move forward with our expansion plans.”

    Berezin himself is eager to contribute to the KEY Collective’s vital mission. He emphasizes the importance of equal access to extracurricular activities for all children, regardless of economic status. “I’m beyond excited to be a part of such a wonderful and important organization as a board member. Every child deserves the opportunity to participate in enrichment activities with their friends and classmates, whether it's sports, music, or arts, etc. The KEY Collective helps by providing financial support to economically disadvantaged K-12 children throughout New Hampshire. It’s such an incredible cause,” says Berezin.

    This appointment marks a significant step for The KEY Collective as it continues to expand and provide essential support for children in need in New Hampshire.

    For more information about The KEY Collective’s mission, please visit www.keycollective.org

    About the KEY Collective:

    The KEY Collective, founded in 2017, is a non-profit organization providing K-12 youth from low-income families throughout NH's seacoast region access to sports and other youth activities for free or at a reduced cost with no red tape and no social stigma attached. The #areuin? card, created by KEY, is a prominent initiative in this direction.